Yesterday, Alton Sterling, a 37-year-old black man was shot and killed as two police officers had him pinned on the ground. The video clearly shows Mr. Sterling was subdued and could not have possibly caused any threat to those officers that justified deadly force.
A week ago, Jessie Williams delivered a remarkable acceptance speech during the BET Awards that emphasized racial injustice, police brutality, and cultural appropriation. During that speech Williams stated:
"police somehow manage to de-escalate, disarm and not kill white people every day. So what’s going to happen is we are going to have equal rights and justice in our own country or we will restructure their function and ours."
Restructure your function and stop being a consumer!
A few months ago, Corporations in defense of LGBT rights threatened to boycott the states of North Carolina, Georgia and others. If a corporation can take a stand for people to use the bathroom of their choice, it's time for the companies black folks support to take a similar stand for us in defense of our lives!
According to BlackDemographics.com, in 2015 the US Census Bureau estimated 46,282,080 African Americans in the United States meaning that 14.3% of the total American population of 321.4 Million is Black. This includes those who identify as ‘Black Only’ and as ‘Black in combination with another race’. The ‘Black Only’ category by itself totaled 42.6 million African Americans or 13.3% of the total population.
Black buying power is expected to reach $1.2 trillion this year, and $1.4 trillion by 2020, according to the University of Georgia’s Selig Center for Economic Growth. That is so much combined spending power that it would make Black America the 15th largest economy in the world in terms of Gross Domestic Product, the size of Mexico based on World Bank data.
Unless some of the Industries and major corporations we collectively support such as Pepsi, McDonalds, WalMart and others speak out and use their influence to speak out against the senseless killing of black people by police, I will stop spending my dollars with them. I hope others will join me, however, if you do, you must contact those companies thru their websites and let them know why you won't be purchasing their products; see sample letter below.
You don't need to wait for an organized effort or protest. The only protest that will make a difference is one that negatively affects those with the power of influence or change. Individually, you can decide to stop your support of businesses that remain silent while oppression and injustice are openly committed against us.
Beverage Boycott
Starting today, until they speak out, I will not purchase any beverage purchases including Pepsi, Coke, Arizona, Seven-Up, and others and instead will drink water, which is better for me anyway. Those companies need to pressure the mayors and governors of the cities and states they do business in to bring charges against officers when they clearly have abused their authority.
Next month, I will not make fast food purchases from any national chain such as Burger King, McDonalds, KFC, Churches, Taco Bell, SubWay, ect., until they speak out. I will flip my own burger, fry my own chicken, make my own taco or quesadilla. and make my own sandwich.
The month after that, maybe WalMart. Don't wait until it's your child, relative or friend that becomes the next victim.
Sample Boycott Letter:
I have purchased and enjoyed your product (name the product) for years (or whatever time period applies), however, I will no longer purchase your product until you break your silence about the police brutality and oppression and is negatively affecting the black community, a community that has supported your company for decades.
"If you are neutral in situations of injustice, you have chosen the side of the oppressor." – Desmond Tutu
I will periodically check your website to see if you have made some gesture or statement in support of justice. Please feel free to send me a link to any article or web page that demonstrates your support.
If you don't want my money, simply remain silent and I will spend it elsewhere!
Sincerely,
Your name
Major Beverage Websites:
Coca-Cola | Pepsi | Dr. Pepper Snapple Group – Seven up | Top 100 Beverage Companies List |